Privacy Policy of

By: HD Lifestyle (Hamppy Underwear)

Privacy Policy

Effective date: July 1, 2020

HD Lifestyle is committed to ensuring that your privacy is protected. HD Lifestyle (“us”, “we”, or “our”) operates website (the “Webshop”) and is defined as  data controller of the personal data.

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Webshop and the choices you have associated with that data.

We use your data to provide and improve the Webshop. By using the Webshop, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from

Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Webshop to you.

Types of Data Collected

Personal Data

While using our Webshop, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Date of Birth
  • Phone number
  • Invoicing Address, State, ZIP/Postal code, City, Country
  • Gender
  • Payment details
  • Cookies and Usage Data

We may also collect information how the Webshop is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Webshop that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Webshop and hold certain information. Cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Webshop.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Webshop.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Webshop.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.


Use of Data

HD Lifestyle uses the collected data for various purposes:

  • To provide and maintain the Webshop
  • To notify you about changes to our Webshop
  • To allow you to participate in interactive features of our Webshop when you choose to do so
  • To provide customer care and support
  • To provide analysis or valuable information so that we can improve the Webshop
  • To monitor the usage of the Webshop
  • To detect, prevent and address technical issues


Transfer Of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside Netherlands and choose to provide information to us, please note that we transfer the data, including Personal Data, to Netherlands and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

HD Lifestyle will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure Of Data

Legal Requirements

HD Lifestyle may disclose your Personal Data in the good faith belief that such action is necessary to:

  • To comply with a legal obligation
  • To protect and defend the rights or property of HD Lifestyle
  • To prevent or investigate possible wrongdoing in connection with the Webshop
  • To protect the personal safety of users of the Webshop or the public
  • To protect against legal liability


Security Of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Webshop Providers

We may employ third party companies and individuals to facilitate our Webshop (“Webshop Providers”), to provide the Webshop on our behalf, to perform Webshop-related Webshops or to assist us in analyzing how our Webshop is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Woocommerce for WordPress via GoDaddy

Our store is hosted on Woocommerce for WordPress via GoDaddy. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through GoDaddy’s data storage, databases and the general Woocommerce WordPress application. They store your data on a secure server behind a firewall.

For more information on the privacy practices of WordPress, please visit the WordPress Privacy & Terms web page:

For more information on the privacy practices of GoDaddy, please visit the GoDaddy Privacy & Terms web page:


We may use third-party Webshop Providers to monitor and analyze the use of our Webshop.

Google Analytics

Google Analytics is a web analytics Webshop offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Webshop. This data is shared with other Google Webshops. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

You can opt-out of having made your activity on the Webshop available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page:


You can log in to our site using sign-in services such as Facebook Connect. These services will authenticate your identity and provide you the option to share certain personal information with us such as your name and email address to pre-populate our sign up form and  verify your identity  and gender, general location, a link to your Facebook profile, your time zone, birthday, profile picture, your ‘likes’ and your list of friend.

You can control the information that we receive from Facebook using the privacy settings in your Facebook account. For more information on the privacy practices of Facebook, please visit the Facebook Privacy & Terms web page:


The Webshop uses  Mailchimp (The Rocket Science Group, LLC) to manage email marketing subscriber lists and send emails to our subscribers. For more information on the privacy practices of MailChimp, please visit the Facebook Privacy & Terms web page:

Links To Other Sites

Our Webshop may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or Webshops.


Shipping is done via the SendCloud shipping portal (SendCloud GmbH, Kanalstr. 10, 80538 München). In accordance with Art. 6 par. 1 letter b GDPR, we exclusively pass your data on to SendCloud for the purpose of processing your online order. Transmission of data only takes place, as far as this is necessary for the completion of the order. For more information on the privacy practices of Sendcloud, please visit the Sendcloud  Privacy & Terms web page:


We outsource processing of credit card transactions to Mollie. We securely transmit your credit card information to Mollie (our payment processor). Mollie, however, does store this information. Mollie maintains that it is PCI-DSS compliant. We also store the last four digits of your credit card and the brand of the credit card. We also request your phone number and email address when you contribute so that we can reach you should further verification of your credit card information be required. Mollie uses Personal Information, including credit card information, you provide. For more information on the privacy practices of Stripe, please visit the Molie Privacy & Terms web page:

Children’s Privacy

Our Webshop does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Webshop, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

Hamppy Underwear

HD Lifestyle

Nachtwachtlaan 459

1058ER Amsterdam

The Netherlands

Chamber of Commerce: 68840284

VAT NL002117930B76

By email: hello[@]